Watch Andy Cohen, motivational speaker for big business, talk about one of the greatest marketing strategies of all time... the New Coke syndrome...

Challenging your assumptions can be one of the most powerful strategies of all... watch for yourself. What applies in big business also applies to those of us who work at home. Whenever possible, visit this site or the sites of business speakers, even YouTube, to get inspiration from those who challenge the minds of marketing departments in large companies. The same concepts can be applied when you work at home, and home business people can benefit, too.